The Museum of Women’s History and The Leadership Center (MWH-LC) is a non-partisan, non-profit educational organization based in New York City dedicated to restoring the historic contributions and the diverse experiences of women to mainstream culture. Its mission is to educate, inspire and transform by presenting and preserving the chronological history of women in the US; actively encouraging women’s leadership; and celebrating the full range of women’s experiences.
MWH-LC hired Cabengo as its interactive partner to develop a website strategy and plan for implementation. We defined high level concepts for the site, including project requirements, objectives, target audience, and technology benchmarks; completed a competitive analysis of relevant websites; developed an editorial strategy; defined top-level functional requirements; produced an information architecture strategy and site map; and defined the scope of work.