The Harvard Design School (aka Graduate School of Design) is one of the nation’s leading centers for education, information, research and technical expertise on the built environment. The GSD engaged Cabengo in 2001 to re-architect and re-design the top level of its existing site, which was some 50,000 pages in size.

The new site design needed to be distinctive, highly functional, easy to update, and accessible to a broad international demographic. To meet these requirements, we developed a streamlined, scalable architecture and navigation scheme; an easy-to-administrate template system, and an accessible site that required no plug-ins. We created a fresh, confident aesthetic that presents the Design School as a vital, independent center at the forefront of new thinking, and deeply committed to education as its core mission. We shot the image for the homepage while visiting the open, terraced studio area (known as The Trays.) The rolled up drawing beautifully captured the creative, hands-on spririt of the GSD.

Services

• Competitor analysis
• Content strategy
• Creative and art direction
• Graphic design
• Information architecture
• Interaction design
• Photo research
• Photography
• Stakeholder interviews
• Strategy